Johanna Sorrentino
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​Photo by Johanna Sorrentino

Marketing & CRM

From product pages to CRM email campaigns, the copy I produce is strategic, customer-focused, and effective.

Talkwalker

As the Content & Insights Marketing Manager for this consumer intelligence platform, I was responsible for leveraging data to create engaging stories for marketing campaigns, such as the weekly Talkwalker Market Pulse Newsletter. 
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Sample article from Talkwalker Market Pulse Newsletter, November 30, 2022
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Sample article from Talkwalker Market Pulse Newsletter, November 23, 2022


​Spire Space Services

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Insights page about Spire's satellite data for vegetation management
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​Ancestry

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Ancestry.com Family Health History tool informational page
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AncestryHealth landing page, introducing the product's functional benefits
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​Clever

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Clever Remote Learning landing page for teachers and school district leaders
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Clever Schools page, explaining product features for teachers and administrators
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​BRUNT

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BRUNT homepage explaining the company's direct-to-consumer business model
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BRUNT about page
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BRUNT product page

  • Home
  • Writing
  • Editing
  • Content Strategy & Production
  • Marketing & CRM
  • Music
  • Resume & Contact